When it comes to checking your business's online presence, particularly in terms of how visible it is on search engine results pages (SERPs), a local rank tracker is an indispensable tool.

When it comes to analyzing and reporting on an enterprise organization's online presence and digital marketing strategy performance, local rank tracking is something that no business should overlook.

Virtually all enterprise organizations face the challenge of not only maintaining their current market share, but also finding new opportunities for growth to ensure they remain relevant and try to outperform the competition.

In the ever-changing and increasingly digital business environment, it's more important than ever for enterprise organizations to find new ways to proactively identify competitors and opportunities for growth.

For modern sales professionals working in B2B sales of white-glove digital marketing services, generating leads is easier than ever before.

Whether you're an SEO professional, a Google Business Profile listing manager, or an agency professional working in any other digital marketing or digital marketing-adjacent role, one critical aspect of client reporting and business listing optimization that you shouldn't overlook is local rank tracking.

Flexible Grid Points are a feature Local Falcon has had basically forever, but not everyone is familiar with exactly how to best use this feature to their advantage. So, we wanted to take a moment to put together this blog post to clear up any doubts you may have about using custom grid shapes for your Local Falcon Map Scans.

Knowing how to choose Scan Settings for your Map Scans in Local Falcon will help ensure you're receiving the best Local Rank Tracking insights and getting the most out of your credits. Whether you've been using Local Falcon for a while now or are just getting started, we want to make sure you understand exactly what Scan Settings you can change for Local Falcon Map Scans, as well as how these settings affect your scans.

We're excited to announce that our Campaigns tool, a powerful new way to schedule recurring Auto Scans for groups of business locations in Local Falcon, is now live! Scheduling automatic Map Scans via the Campaigns tool is a time-saving alternative to running manual scans, and is especially useful for users who manage multiple similar business locations and want to receive (and share) Local Rank Tracking data at regular intervals.

Have you ever heard of "Local SEO"? Maybe you're thinking, "What is Local SEO?" Well, it's something every business should use to increase visibility online. Today, we're going to talk about it and how we measure it using a tool called a "local rank tracker". Let's start!