Learn how to optimize any type of campus for local search on Google Business Profile and beyond.

Embrace AI in local SEO to help with everything from analyzing business listings and competitors to improving user experiences.

Create local SEO-friendly content for your website to rank higher in local search results and attract more relevant traffic.

Social media can both directly and indirectly impact rankings. Make sure you understand how social media affects local SEO to get the most out of it.

Include voice search optimizations in your local SEO strategy to capture a vital section of your target market looking for local businesses via voice search tools.

Use the right mix of local SEO tools to do everything from tracking your ranking to managing business information and reviews across different listing platforms.

Implement some of the top local SEO best practices for 2024 to stay ahead in your local pack this year and in the long-term.

Google has confirmed that "openness" is now a stronger local ranking factor, so make sure you know how to test for open hours as a ranking factor and interpret the data.

Stay on top of local SEO trends in 2024 to get ahead of the competition in the new year and beyond!

Master both organic and local SEO to improve search engine results page rankings where it matters most.